Although the COVID-19 vaccine has dramatically changed the fight against the pandemic, many exhibit vaccinationhesitancy. At the same time, continued human-induced emissions of greenhouse gases pose an alarming threat to humanity. Based on the theory of Subjective Expected Relative Similarity (SERS) and a recent international study that drastically modified COVID-19 health-related attitudes, we explain why a similar approach and a corresponding public policy are expected to help resolve both behavioural issues: reduce vaccination hesitancy and motivate climate actions.
Bibliographical noteFunding Information:
I.F. was supported by ISF grant no. 64015, Forecasting Inter-group conflict potentials. S.A.L. acknowledges the support of the James S. McDonnell Foundation twenty-first Century Science Initiative Collaborative Award in Understanding Dynamic and Multi-scale Systems, the C3.ai Digital Transformation Institute and Microsoft Corporation, Gift from Google and the National Science Foundation (CNS-2027908, CCF1917819), Princeton University’s High Meadows Environmental Institute. D.I.R. acknowledges the support of Princeton University’s High Meadows Environmental Institute. Acknowledgements
© 2022 Royal Society Publishing. All rights reserved.
- global warming
- vaccination hesitancy
ASJC Scopus subject areas