The values of American and Japanese mothers: An application of LOV in the U.S. and Japan

Gregory M. Rose; Aviv Shoham

The values of American and Japanese mothers: An application of LOV in the U.S. and Japan

Gregory M. Rose, Aviv Shoham

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Abstract

This study examines value differences in the U.S. and Japan among mothers of children between the ages of 3 and 8. Mothers provide information on current values, are instrumental in imparting future values to successive generations, and provide a matched sample of respondents in an important stage of the family lifecycle. American mothers generally identified self-respect and warm relationships with others as the most important value, while Japanese respondents selected fun and enjoyment in life and warm relationships with others. These findings are interpreted in the context of recent changes in Japanese society and previous research in the U.S. [Article copies available for a fee from The Haworth Document Delivery Service: 1-800-342-9678. E-mail address: [email protected] <Website: http://www.haworthpressinc.com>]

Original language	English
Title of host publication	Cross-National Consumer Psychographics
Publisher	Taylor and Francis
Pages	29-43
Number of pages	15
ISBN (Electronic)	9781315865294
ISBN (Print)	9780789009623
State	Published - 24 Oct 2018
Externally published	Yes

Bibliographical note

Publisher Copyright:
© 2000 by The Haworth Press, Inc.

Keywords

Cross-national consumer behavior
Japanese and american mothers
Value differences

ASJC Scopus subject areas

General Economics, Econometrics and Finance
General Business, Management and Accounting

Cite this

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abstract = "This study examines value differences in the U.S. and Japan among mothers of children between the ages of 3 and 8. Mothers provide information on current values, are instrumental in imparting future values to successive generations, and provide a matched sample of respondents in an important stage of the family lifecycle. American mothers generally identified self-respect and warm relationships with others as the most important value, while Japanese respondents selected fun and enjoyment in life and warm relationships with others. These findings are interpreted in the context of recent changes in Japanese society and previous research in the U.S. [Article copies available for a fee from The Haworth Document Delivery Service: 1-800-342-9678. E-mail address: [email protected] ]",

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AB - This study examines value differences in the U.S. and Japan among mothers of children between the ages of 3 and 8. Mothers provide information on current values, are instrumental in imparting future values to successive generations, and provide a matched sample of respondents in an important stage of the family lifecycle. American mothers generally identified self-respect and warm relationships with others as the most important value, while Japanese respondents selected fun and enjoyment in life and warm relationships with others. These findings are interpreted in the context of recent changes in Japanese society and previous research in the U.S. [Article copies available for a fee from The Haworth Document Delivery Service: 1-800-342-9678. E-mail address: [email protected] ]

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ER -

The values of American and Japanese mothers: An application of LOV in the U.S. and Japan

Abstract

Bibliographical note

Keywords

ASJC Scopus subject areas

Other files and links

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Cite this