The role of raters’ sex, personality, and appearance in judgments of facial beauty

Rotem Kowner, Toshiki Ogawa

Research output: Contribution to journalArticlepeer-review

Abstract

This study examined the effects of gender, personality, and attractiveness of 90 Japanese students on their attractiveness and liking evaluation of 80 stimulus persons of various ages and races. Prior to the evaluation session, the subjects were tested on the 16 Personality Factor Questionnaire and their attractiveness was assessed by several methods. Analysis yielded high correlations between men and women raters (r = .93), yet the women's ratings were higher than those of the men. Subjects who rated one subgroup high tended to rate others high as well. Also, their liking ratings were highly correlated with their attractiveness ratings. Subjects' attractiveness did not affect their ratings of others and, similarly, personality had no effect on the ratings.
Original languageEnglish
Pages (from-to)339-349
JournalPerceptual and Motor Skills
Volume81
DOIs
StatePublished - 1995

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