The function of myths about great leaders in human culture: A cultural evolutionary perspective

The discussion takes an evolutionary–cultural perspective in which (a) humans are inherently attracted to large figures (i.e., leaders, heroes), perceived as competent and benevolent entities; (b) the large figure’s influence rests largely on evolutionary phylogenetic biases; (c) the large figure’s effects are expressed through a mechanism designed to transmit cultural knowledge vertically. The suggested view sheds a different light on the psychological and cultural functions of myths about great leaders, and allows us to examine issues such as charisma and culture, the place of the leader in creating collective identity and transmission of cultural norms and practices. Research directions derived from the suggested approach are discussed.