Strategic Management of Religious Websites: The Case of Israel's Orthodox Communities

Oren Golan; Heidi A. Campbell

doi:10.1111/jcc4.12118

Strategic Management of Religious Websites: The Case of Israel's Orthodox Communities

Oren Golan, Heidi A. Campbell

Research output: Contribution to journal › Article › peer-review

Abstract

This study investigates how webmasters of sites affiliated with bounded communities manage tensions created by the open social affordances of the internet. We examine how webmasters strategically manage their respective websites to accommodate their assumed target audiences. Through in-depth interviews with Orthodox webmasters in Israel, we uncover how they cultivate 3 unique strategies -- control, layering, and guiding -- to contain information flows. We thereby elucidate how web strategies reflect the relationships between community, religion and CMC.

Original language	English
Pages (from-to)	467-486
Number of pages	20
Journal	Journal of Computer-Mediated Communication
Volume	20
Issue number	4
DOIs	https://doi.org/10.1111/jcc4.12118
State	Published - 1 Jul 2015

Bibliographical note

Publisher Copyright:
© 2015 International Communication Association.

Keywords

Fundamentalism
Internet
Orthodox judaism
Religious communities online
Websites

ASJC Scopus subject areas

Computer Science Applications
Computer Networks and Communications

Access to Document

10.1111/jcc4.12118

Cite this

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abstract = "This study investigates how webmasters of sites affiliated with bounded communities manage tensions created by the open social affordances of the internet. We examine how webmasters strategically manage their respective websites to accommodate their assumed target audiences. Through in-depth interviews with Orthodox webmasters in Israel, we uncover how they cultivate 3 unique strategies -- control, layering, and guiding -- to contain information flows. We thereby elucidate how web strategies reflect the relationships between community, religion and CMC.",

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Strategic Management of Religious Websites: The Case of Israel's Orthodox Communities

Abstract

Bibliographical note

Keywords

ASJC Scopus subject areas

Access to Document

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Cite this