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Soapware: the fit between software and advertising
S. Rafaeli
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peer-review
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Dive into the research topics of 'Soapware: the fit between software and advertising'. Together they form a unique fingerprint.
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Keyphrases
Software Theft
100%
What-if
66%
User Satisfaction
66%
Off-the-shelf Software
66%
Software Market
66%
Pocketbook
33%
Knowledge-how
33%
Potential Gains
33%
Public Goods
33%
Recall Rate
33%
Innovative Approach
33%
High Recall
33%
Tragedy of the Commons
33%
Mass Production
33%
Expressive Media
33%
Double-edged
33%
Connotation
33%
Economic Trends
33%
Damage Potential
33%
Product Orientation
33%
Public Domain Software
33%
Ethical Economy
33%
Advertising Message
33%
Commercial Packages
33%
Software Production
33%
Economics, Econometrics and Finance
Public Goods
100%
Aviation Employees
100%
Mass Production
100%
Price
100%
Computer Science
User Satisfaction
100%
Shelf Software
100%
Potential Gain
50%
Software Production
50%
Mass Production
50%