Original language | English |
---|---|
Title of host publication | Handbook of Consumer Psychology |
Editors | Curtis P. Haugtvedt , Paul M. Herr , Frank R. Kardes |
Publisher | Routledge |
Pages | 1081-1102 |
Edition | 1 |
ISBN (Print) | 9780805856033 |
State | Published - 2008 |
Self reports in consumer research
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review