Abstract
The chapter positions POPC behavior in today’s globalized communication context and explores the connections between POPC and two different understandings of cultural identities. First, cultural identity is seen as a generalized disposition that structures POPC behavior. From this perspective, differences in POPC behavior between low-context and high-context cultures and between cultures with an independent versus interdependent self-construal are described. Second, cultural identities are conceptualized as shifting and negotiated qualities of POPC processes. Such identities and the associated values, habits, and rules are renegotiated in permanent cross-border POPC linkages between people from different cultural backgrounds. In conclusion, future perspectives for culturally sensitive POPC research are developed.
Original language | English |
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Title of host publication | Permanent Connections Around the Globe:Cross-Cultural Differences and Intercultural Linkages in POPC |
Publisher | Taylor and Francis |
Pages | 203-211 |
Number of pages | 9 |
ISBN (Electronic) | 9781351996471 |
ISBN (Print) | 9781138244993 |
DOIs | |
State | Published - 1 Jan 2018 |
Bibliographical note
Publisher Copyright:© 2018 Taylor & Francis
ASJC Scopus subject areas
- General Arts and Humanities
- General Social Sciences