Original language | English |
---|---|
Pages (from-to) | 1070-1071 |
Journal | NA - Advances in Consumer Research |
Volume | 40 |
State | Published - 2012 |
Externally published | Yes |
Interconsumer competition: When consumers compete in the marketplace for products, services, and prizes
Kimberlee Weaver, Derick F. Davis
Research output: Contribution to journal › Article › peer-review