Incorporating zero values in the economic valuation of environmental program benefits

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Abstract

The contingent valuation method estimates individuals' willingness to pay (WTP) for non-market environmental assets via preferences elicited by either open-ended or dichotomous choice questions. Traditional analysis of such data has tended to ignore zero WTP values, or treat them in an unsatisfactory manner. Recently, spike models, which explicitly allow for and incorporate zero responses, have been suggested. The paper extends the spike model approach to allow for explanatory covariates, and shows how standard computer software can be used to carry out the computations. In addition, the paper develops estimates of mean or median willingness to pay as a function of these covariates.

Original languageEnglish
Pages (from-to)87-101
Number of pages15
JournalEnvironmetrics
Volume10
Issue number1
DOIs
StatePublished - Jan 1999

Keywords

  • Contingent valuation
  • Logistic regression
  • Spike model
  • Willingness to pay

ASJC Scopus subject areas

  • Statistics and Probability
  • Ecological Modeling

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