Image Affect Scale (IAS): APA PsycTests

The Image Affect Scale (IAS; White, Abu-Rayya, & Weitzel, 2014) was developed for a study that showed that the theory-driven nine-week dual identity E-contact (DIEC) intervention was successful in maintaining a reduction in intergroup bias twelve months post-intervention. Participants were Muslim and Christian high school students in Australia. The IAS comprises stimuli consisting of images (e.g., a Mosque or a Church) and names (e.g., Abdulla or Patrick), 10 of which are associated with the religious ingroup (Muslim or Christian) and 10 of which are associated with the religious outgroup (Christian or Muslim). The images are rated for pleasantness, and the ratings are used to produce an intergroup bias score. Reliability analysis yielded a Cronbach's alpha exceeding the common .70 threshold. (APA PsycTests Database Record (c) 2019 APA, all rights reserved)