Export Performance: A Meta-Analytical Integration

Aviv Shoham, Gregory Rose

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review


Export performance has been a popular topic for research, especially during the last decade. Understanding the determinants of export performance has improved. However, in a recent summary of the literature, Bilkey (1987) suggests that to this date, research has not been able to explain the variance in export performance beyond fairly low levels. This paper uses a meta-analysis to examine the explanation of variance in studies of export performance. The analysis indicates that approximately one third of the variance in export performance has been explained. The paper identifies characteristics of prior research that enhance its potential to explain performance.

Original languageEnglish
Title of host publicationDevelopments in Marketing Science
Subtitle of host publicationProceedings of the Academy of Marketing Science
PublisherSpringer Nature
Number of pages5
StatePublished - 2015
Externally publishedYes

Publication series

NameDevelopments in Marketing Science: Proceedings of the Academy of Marketing Science
ISSN (Print)2363-6165
ISSN (Electronic)2363-6173

Bibliographical note

Publisher Copyright:
© 2015, The Academy of Marketing Science.


  • Consumer Research
  • Export Performance
  • Export Strategy
  • International Business Study
  • Optimal Marketing

ASJC Scopus subject areas

  • Marketing
  • Strategy and Management


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