Consumer ethnocentrism, attitudes, and purchase behavior: An israeli study

Aviv Shoham, Maja Makovec Brenčič

Research output: Contribution to journalArticlepeer-review


Consumer ethnocentrism (CE) is an important area of study in cross-cultural consumer research. Since the CETSCALE was published (Shimp and Sharma 1987), studies have used the scale in a variety of research contexts. The scale’s importance stems, in part, from its predictive properties. Specifically, CETSCALE scores have been shown to affect consumers’ beliefs, attitudes, and behavioral intentions toward foreign-made products (Netemeyer, Durvasula, and Lichtenstein 1991; Shimp and Sharma 1987). This paper builds on earlier contributions to propose a CE nomological model. Income, CE, and general product attitudes predict the proportion of locally produced and import products purchased by a sample of Israeli consumers. The findings suggest that the three antecedents, in different combinations, affect purchase behaviors for the products studied.

Original languageEnglish
Pages (from-to)67-86
Number of pages20
JournalJournal of International Consumer Marketing
Issue number4
StatePublished - 1 Jun 2003
Externally publishedYes


  • Consumer ethnocentrism
  • Foreign-made products
  • Israel
  • Nomological model

ASJC Scopus subject areas

  • Management Information Systems
  • Marketing


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