ATTITUDES AND HUMAN BEHAVIOR IN FIRES: AN EXPLORATORY STUDY OF RELEVANT CONCEPTS.

A 22 item questionnaire designed to measure individuals general attitudes toward the fire situation was constructed. Results indicate 1) substantial reliability coefficients for the questionnaire, 2) small but significant correlations between attitude score on the questionnaire and a) precautionary measures existing in and taken by subjects in their homes, and b) amount of willing expenditure for a fire protection device, and 3) significant differences in general attitudes toward the fire situation between groups of subjects who chose certain action sequences as appropriate in a potential fire situation.